Fridge for the Third

A simple and affordable way to attack the 3rd of food wasted each year.

It is an affordable refrigerator as its evaporative cooling system made of ceramic and wet sand functions without the need of energy.

Use Case

We have two main focuses: 1) Households in small communities and rural areas: our product will prevent food to be wasted due to lack of energy in these places; 2) Local mini-markets: with longer shelf life, owner of markets can make sure they can sell all their inventory of local food (that is, fruits and vegetables).

Potential

More than a billion ton of food is wasted each year, half of that amount coming from developing countries, where hunger is most concentrate. With that in mind, we see a big potential starting our sales in Asia, with its high local production potential, enormous market and with 50% of the world population without energy. After that, we believe that there is a big space to expand the concept in Africa and Latin America, where poverty and hunger are as big problems as they are in Asia.

Business Case

The ideia is to work locally, reducing costs and reaching the largest number of people. Firstly, the product will be produced and distributed in Asia, because of its enormous population and potential to be produced. Once established, the concept can be transported all over the world where it is required. The initial production cost was estimated from 12 to 15 dollars, but with a great potential to be reduced in the short term, as we believe we can find partners for our business model.

Objectives:

  1. The major objective of our product is to reduce food waste for those without electric energy, focusing on households in small communities.
  2. Another objective is to develop a product that can be easily produced and low cost.
  3. Our product contributes to reduce the water waste, once it allows the user to humidify the sand with non-potable or previously used water.

Team Tomorrow's Food

São Carlos, Brasil

Our Team

Working on the prototype! / Published November 20, 2015 by Andre Pelegrini

Working on the prototype!

Facebook page / Published November 20, 2015 by Maria Poletto

Facebook page

Hello everybody! We just created our Facebook page, please like it to know the progress of our project!

https://www.facebook.com/tff.tomorrowsfood/

Our Mission

Tomorrow's Food aims to solve the food storage problem where electricity is not available or it's not affordable, by creating a cooling refrigerator made of pottery and sand that can help food last longer in household and small markets in small communities.

Our Background

We are a team of engineering students driven by purpose and wants to make the difference in tomorrow's world. We believe that we have the power to solve many problems we face today and that it only takes tenderness to see them.

Working on the prototype! / Published November 20, 2015 by Andre Pelegrini

Working on the prototype!

Facebook page / Published November 20, 2015 by Maria Poletto

Facebook page

Hello everybody! We just created our Facebook page, please like it to know the progress of our project!

https://www.facebook.com/tff.tomorrowsfood/

Our Team

Our Mission

Tomorrow's Food aims to solve the food storage problem where electricity is not available or it's not affordable, by creating a cooling refrigerator made of pottery and sand ...Read More

Our Background

We are a team of engineering students driven by purpose and wants to make the difference in tomorrow's world. We believe that we have the power to solve ...Read More

The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.