Feed It !

Give Feedback to The Future, Just Feed It!

Feed It! is waste-based, 70% cheaper, higher of nutrition, and precisely formulated feed which can use to cattle, chicken, goat, and fish.

Use Case

Feed It! is intended as a substitution for feed in Indonesia which is still expensive. It also concerns in providing a higher nutritional value of the feed. Feed It! gives an alternative for the stock farmer to optimise their livestock in growth and health but with cheaper budgets. It is not only can significantly increase the quality and quantity for the livestock, but also increase the income of the stock farmer. It will also applicable for the companies which are committed to optimising the use of potential biomass, especially in Indonesia. The companies could use Feed It! as their feed instead of the other concentrate and contribute to preventing landfill effect in Indonesia. Feed It! provide variants with a precise formulation that can be used to feed cattle, chicken, goat, and fish.

Potential

Feed it! is made from high nutrition biomass enriched with probiotic, quercetin, and anthocyanin to prevent livestock harmful disease. Feed It! is important product because not only provide the cheapest feed, but also the highest in nutrition value. It is a livestock feed made of fermented rice straw, rice bran, tofu waste, fish bone and offals, and mulberry leafs which are abundant and available in all season. According to FAO, every 4 tonnes of rice grain, 6 tonnes of straw are produced. In the other hand, 70% fish is processed involves deheading, gutting and bone separation before sale resulting in 20-80% of fish waste. In 2050, Feed It! will stand out to its affordability and nutrition value.To produce wholesome, need a wholesome diet that delivers optimum nutrition for the livestock.

Business Case

Feed It! provide Rp. 2500/Kg which is 70% cheaper and twofold of nutrition content. Feed market is expected to reach USD 75 Billion by 2020. Feed It! targeted to conventional stock farmer which take a big role in the supply of livestock product which is burdened by costly available feed. Feed It! will available in retailer and online shop. Feed It! will be operating as a feed manufacturer and industry. As the market continue to grow, we will target the industry that concern in animal husbandry to using Feed It! as their product references. Furthermore, the high demand of Feed It! will open entrepreneurship opportunity for small scale feed producer in Indonesia. Feed It! will also establish a cooperation with the government in order to support the national livestock independence program.

Objectives:

  1. Reduce the cost of feed for livestock by providing cheap and high nutrition product that can significantly increase the stock farmer income
  2. Optimise local waste biomass as a sustainable resource and opening entrepreneurship opportunity through low investment stock-farming sector
  3. Support Indonesia government in the Indonesia meat independence program in 2020 by reducing the feed cost and optimising stock productivity

Team Feed It!

Malang, Indonesia

Our Team

Expert Input (The Positive Feedback) / Published January 6, 2017 by Hairil Fiqri

Expert Input (The Positive Feedback)

In the development of Feed It! there are positive feedback from the experts and also the stock farmer. We have met some experts in study of nutrition and we can make conclusion from three experts positive responses are;

1. Erni Sofia M., STP. MP (Head of Food Technology Study Program)
The composition and nutrient of the raw material of Feed It! suitable for the species cattle and other animal livestock in Indonesia. I also like about the raw material to make this feed according to the availability in Indonesia, so the price can be cheaper and can help the stock farmer in order to save cost production.

2. Endrika Widyastuti SPt., M.Sc., MP (Head of Industrial Biotechnology Study Program)
Feed It! can give a tremendous number of nutrition value especially protein. The using of mulberry leafs is unique because usually used in the stock farming of silkworm. The newest updates about Feed It!, the variant was made me believe that Feed It! was ready to be a solution for the stock farmer and can be a potential business for you.

3. Dr. Agustin Krisna Wardani, STP., M.Si (Vice-dean of Agricultural Technology Faculty, Brawijaya University)
Feed It! is a suitable solution in case of the utilisation and optimisation of local potential biomass especially Indonesia which is this resources that used as the ingredients of this feed is easy to get in the big amount. Even these ingredients are a waste but it contains basic and important nutrition such as protein, carbon sources. The way of adding mulberry leafs is supporting the other important part of nutrition such as vitamin and high mineral also gained from fish bone which made this feed is special.

From this positive feedback, we hope Feed It! can be the real agent of change for the feed in the future.

We Famous / Published January 6, 2017 by Hairil Fiqri

We Famous

http://www.kompasiana.com/hairilfiqri/feed-it-the-future-for-local-stock-farmer_586ade7614937332048b4567

Feed It! was launched in Kompasiana.com which is a popular local news site in Indonesia.

Way To Go / Published January 5, 2017 by Hairil Fiqri

Way To Go

After our team got three and more of expert input, our newest plan for Feed It! is launching the new variant which formulated based on the nutrition need in the best composition of some livestock animal such as cattle, goat, chicken and fish. The formulation is based on the different need of material and kind of nutrition are calculated precisely in the new variant. In Feed It! Fish we also consider about the shape by doing pelleting using extruder. Later on, Feed It! will make more variants and also classify each exists variant into some growth stage of the livestock. This is the way of Feed It! will stand out with quality, precision and affordability to the farm marketing sector, not only taking places as profit pursuing business but also giving a significant change and big advantage to the stock-farmer and the future livestock supply.

Expert Input / Published January 2, 2017 by Widya Habib

Expert Input

The important thing for making feed in animal especially for cattle is it need to consider the amount of calcium and beta-carotene because it will influence the characteristic of the meat especially texture and water content. The composition and nutrient of the raw material of Feed It! suitable for the species cattle and other animal livestock in Indonesia. I also like about the raw material to make this feed according to the availability in Indonesia, so the price can be cheaper and can help the stock farmer in order to save cost production. Further advances of Feed It! is about the shape of pellet using an extruder to make the uniform shape of Feed It! in pellet variant.

Erni Sofia M., STP. MP
Head of Food Technology Study Program

Expert Input / Published January 2, 2017 by Hairil Fiqri

Expert Input

One of the important consideration in making feed for the animal is the ratio of the nutrition value of the feed product. Feed It! can give a tremendous number of nutrition value especially protein. The using of mulberry leafs is unique because usually used in the stock farming of silkworm. Further advances of Feed It! is about the measurement of the precise nutrition need in every stage of animal growth and also the species itself because it will be different needs even between cattle of the same species but in different stage of growth, so do the different species of the livestock itself, for example between cattle, goat, etc.

Endrika Widyastuti SPt., M.Sc., MP
Head of Industrial Biotechnology Study Program

Our Mission

Indonesia is the one of biggest population country in the world which is consist of 256 million people. It influences the demand for the livestock product such as meat, egg, milk, and fish. Indonesia has a major potential of livestock resources but still cannot fulfill the national demand which leads to importing from another country. In this case, the supply of meat from cattle always needss to provided by importing from another country. According to the database of Indonesian Agricultural Ministry, the trend of meat from cattle import is tend to be increasing from this last 20 years. This condition influenced by the feed of cattle. Providing a high nutrition feed is costly for the stock farmer. Our action for combating this problem is provided sustainable, cheap, safe and nutritious feed to increase the amount and the quality of the livestock called Feed It!. Feed It! is made from some organic nutritious waste material such as fermented rice straw, bone and fish mill, and Morus alba leafs. These materials are abundant and priceless material but very high in nutritional value. Feed It! can be the solution to support the quality and quantity of future Indonesia’s livestock :)

Our Background

We want to help our country to be independent in providing meat for the national demand and try to turn back import to become an export. We have a dream that every country can provide optimize their own livestock production. We made a feed from abundant organic nutritious waste resources called Feed It!. The feed will save billion people in the world by optimization of livestock quantity and quality by providing a cheap but nutritious feed. Feed It! will reducing the feeding cost and increasing the feed nutrition at the same time :)

Expert Input (The Positive Feedback) / Published January 6, 2017 by Hairil Fiqri

Expert Input (The Positive Feedback)

In the development of Feed It! there are positive feedback from the experts and also the stock farmer. We have met some experts in study of nutrition and we can make conclusion from three experts positive responses are;

1. Erni Sofia M., STP. MP (Head of Food Technology Study Program)
The composition and nutrient of the raw material of Feed It! suitable for the species cattle and other animal livestock in Indonesia. I also like about the raw material to make this feed according to the availability in Indonesia, so the price can be cheaper and can help the stock farmer in order to save cost production.

2. Endrika Widyastuti SPt., M.Sc., MP (Head of Industrial Biotechnology Study Program)
Feed It! can give a tremendous number of nutrition value especially protein. The using of mulberry leafs is unique because usually used in the stock farming of silkworm. The newest updates about Feed It!, the variant was made me believe that Feed It! was ready to be a solution for the stock farmer and can be a potential business for you.

3. Dr. Agustin Krisna Wardani, STP., M.Si (Vice-dean of Agricultural Technology Faculty, Brawijaya University)
Feed It! is a suitable solution in case of the utilisation and optimisation of local potential biomass especially Indonesia which is this resources that used as the ingredients of this feed is easy to get in the big amount. Even these ingredients are a waste but it contains basic and important nutrition such as protein, carbon sources. The way of adding mulberry leafs is supporting the other important part of nutrition such as vitamin and high mineral also gained from fish bone which made this feed is special.

From this positive feedback, we hope Feed It! can be the real agent of change for the feed in the future.

We Famous / Published January 6, 2017 by Hairil Fiqri

We Famous

http://www.kompasiana.com/hairilfiqri/feed-it-the-future-for-local-stock-farmer_586ade7614937332048b4567

Feed It! was launched in Kompasiana.com which is a popular local news site in Indonesia.

Way To Go / Published January 5, 2017 by Hairil Fiqri

Way To Go

After our team got three and more of expert input, our newest plan for Feed It! is launching the new variant which formulated based on the nutrition need in the best composition of some livestock animal such as cattle, goat, chicken and fish. The formulation is based on the different need of material and kind of nutrition are calculated precisely in the new variant. In Feed It! Fish we also consider about the shape by doing pelleting using extruder. Later on, Feed It! will make more variants and also classify each exists variant into some growth stage of the livestock. This is the way of Feed It! will stand out with quality, precision and affordability to the farm marketing sector, not only taking places as profit pursuing business but also giving a significant change and big advantage to the stock-farmer and the future livestock supply.

Expert Input / Published January 2, 2017 by Widya Habib

Expert Input

The important thing for making feed in animal especially for cattle is it need to consider the amount of calcium and beta-carotene because it will influence the characteristic of the meat especially texture and water content. The composition and nutrient of the raw material of Feed It! suitable for the species cattle and other animal livestock in Indonesia. I also like about the raw material to make this feed according to the availability in Indonesia, so the price can be cheaper and can help the stock farmer in order to save cost production. Further advances of Feed It! is about the shape of pellet using an extruder to make the uniform shape of Feed It! in pellet variant.

Erni Sofia M., STP. MP
Head of Food Technology Study Program

Expert Input / Published January 2, 2017 by Hairil Fiqri

Expert Input

One of the important consideration in making feed for the animal is the ratio of the nutrition value of the feed product. Feed It! can give a tremendous number of nutrition value especially protein. The using of mulberry leafs is unique because usually used in the stock farming of silkworm. Further advances of Feed It! is about the measurement of the precise nutrition need in every stage of animal growth and also the species itself because it will be different needs even between cattle of the same species but in different stage of growth, so do the different species of the livestock itself, for example between cattle, goat, etc.

Endrika Widyastuti SPt., M.Sc., MP
Head of Industrial Biotechnology Study Program

Our Team

Our Mission

Indonesia is the one of biggest population country in the world which is consist of 256 million people. It influences the demand for the livestock product such as ...Read More

Our Background

We want to help our country to be independent in providing meat for the national demand and try to turn back import to become an export. We have ...Read More

The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.