SOF

Save our Food

SOF is a mobile app that allows people to reduce waste and optimally use groceries. It enlightens households regarding their food wastage.

Use Case

The user would have a personalized profile according to his food preferences and location. By partnering with retailers, the app would enable users to instantly update purchases on paying and presenting the fidelity card. With a simple step using voice recognition, the user can update the information regarding the expiry of products. With this information, he will receive a notification when the products are nearing expiry, along with recipe proposals customized to his food preferences. If some of the ingredients are missing, the app shows the closest supermarket where the user can find them on discount. SOF also inspires the users to make innovative usage of food waste. The app is also a platform where the user can interact with people in the community who share the same food preferences.

Potential

Our aim is to make people conscious of the amount of food that is wasted every single moment all over the world. We make people more sensible to the idea that even if it’s impossible for them to prevent hunger in the world, what’s in their hands is to consume in a more responsible way: making full use for their groceries. This prompts the improvement of supply chain from the place of origin has to curb waste from the source and throughout the channel until the ultimate consumer. With limited resources and an ever-growing population, resource optimization is crucial. Our long-term aim is to expand this concept, rebuild the current attitude of consumers. By sharing a simple thought we aim to start a movement of people who want to contribute in elimination of food wastage and hunger.

Business Case

We aim to build a community of individuals who make responsible choices in shopping/using food. We base our business model on a peer-to-peer community. Our idea is to work with supermarkets to avoid waste at their end by improving promotions and customer awareness about such offers and promotions. By sharing a simple thought we aim to start a movement of people who want to contribute in elimination of food wastage and hunger. We aim to maximize user engagement by providing customized recipes and an interface to interact and share. Users use the app more frequently and also to recommend it to others. Based on the interactions and feedbacks, we constantly update the app to stay digitally and socially relevant.

Objectives:

  1. Our aim is to reduce at least one fourth of waste of an individual and super markets within one year.
  2. Partner up with the main retailers to have the information needed to help them reduce their waste.
  3. To create an SOF community were we create awareness and educate people on what to do with their food to reduce waste while having fun.

Team Save our Food

Cergy, France

Our Team

Our Mission

We want to promote sustainable and conscious food consumption caring for the environment and people's nutrition.

Our Background

We are a multicultural team from developed and developing countries. We each have different personal experiences with the food industry, the various problems and concerns about having sustainable consumption of food.

Our Team

Our Mission

We want to promote sustainable and conscious food consumption caring for the environment and people's nutrition.Read More

Our Background

We are a multicultural team from developed and developing countries. We each have different personal experiences with the food industry, the various problems and concerns about having sustainable ...Read More

The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.