Na-U-Next Salone

Food Security, Security & Dignity 4 All

Na-U-Next seek to tackle challenge of food affordability and accessibility among low-income households consumers in Sierra Leone

Use Case

Process flow Low income household members may enrol into the scheme by paying Le 2500 to Na-U-Next as membership fee. Every member is provided a customer card bring a unique customers number to access and benefit from offers. Using card system for a retail format is found nowhere in the world and this facility is unique and first introduced by Na-U-Next. Households interested in availing the rolling credit facility is required to submit a completed Promissory note. Once credit is approved for the household, a credit limit Le35000/- will be set for the member. The member may walk into the store and purchase by using the swipe card. She may choose to pay cash or avail of the credit facility. The credit amount needs to be paid at the store within 1 month

Potential

Na-U-Next will operate one store for every 1500 to 2000 lower income group members. These stores would be located in places where these weaker section and lower income group live in large numbers. The store will be easily accessible and will not be located in high street. This will ensure we pay low rentals. The proposed space for the store would be 400 to 600 sft with open self-service format. The stores will typically be ‘Low Cost’ models with rentals of about 250USD – 350USD pm and 3 staff will manage the stores. Households are provided an interest-free monthly rolling credit of Le 35,000 which they may dip into in times of emergency. Customers may also expect to have a saving around 8–10 % on their purchases at Na-U-Next.

Business Case

Na-U-Next is focused on selling to Consumers (B2C). This model is built around providing convenience and best value for money to the end users. The customers can visit our corner or truck, see the different products on offer and decide to become a member before benefiting from the scheme. When approval to join the scheme is granted by the board, members may at any time walk to our various community corner store or truck to purchase by using the unique customers card. They may choose to pay cash or avail of the credit facility. This is our main focus and we concentrate all of our initial resources at this.

Objectives:

  1. The key objective of Na-U-Next is to ensure food security among the low income household customers
  2. Provide low-income household consumers access to affordable staple food item at low-cost price
  3. Ensure interest free credit and saving around 8–10 % on their purchases at Na-U-Next community corner store/ retail truck.

Team Emmanuel Dauda, Osman Musa Kamara, Elizabeth Bockarie

Freetown, Sierra Leone

Our Team

Our Mission

We are on a mission to improve food security among low-income households through our low-cost community store/retail truck initiative that provide access to affordable staple foods that enable significant monthly savings on their purchase.

Our Background

We are team of retail professionals with over 5 years experienced. Emmanuel Dauda, CEO, Osman Musa Kamara, Head of Retail and Elizabeth B. Bockarie purchasing officer have known each other since childhood. Taking part in the TFF 2018, I look forward to getting exposure and as well as having access to mentors and potentially having access to finance to enable successful scale up process.

Our Team

Our Mission

We are on a mission to improve food security among low-income households through our low-cost community store/retail truck initiative that provide access to affordable staple foods that enable ...Read More

Our Background

We are team of retail professionals with over 5 years experienced. Emmanuel Dauda, CEO, Osman Musa Kamara, Head of Retail and Elizabeth B. Bockarie purchasing officer have known ...Read More

Our Badges

  • Power Team
    Your team has at least three members
  • Design Lab Experts
    Attended at least one of the weekly TFF Design Lab “office hours” sessions.
  • We Famous
    Your project has been covered by your university or other media outlet
  • Get #Social
    Created team Facebook or Twitter page and attached to team page
  • Fan Club
    You have 100 likes or followers on your team Facebook or Twitter
  • Interior Architect
    Posted three pictures of your team workspace
  • Idea Parkers
    Shared a picture of your teams unique “idea parking”
  • Global Foodies
    Posted three facts about global food issues learned in the Explore mode
  • Insight + Insight + Insight
    Shared three new insights your team formulated in the Define mode
  • On Time, On Target
    Shared your Design Statement created during the Define mode
  • Post-it Fiends
    Shared pics of the chaos of the post-it filled Ideate work mode
  • Brain Food
    In the Ideate intro video, Richard shares an important tip while eating an apple. Share a team-apple-eating pic!
  • Expert Input
    Shared three pieces of expert feedback on your concept
  • GIF Masters
    Shared a GIF of the prototype building frenzy
  • Live Testing
    Shared a video of a user testing your concept
  • Way To Go
    Shared a picture of your plan for iterating your project
  • Etch-A-Sketch
    Shared your logo sketching session on your team blog
  • WE DID IT!!
    Submitted Final Pitch, including videos and concept details
  • Introduction
    Completed the Introduction section of the Design Lab
  • Explore
    Completed the Explore section of the Design Lab
  • Define
    Completed the Define section of the Design Lab
  • Ideate
    Completed the Ideate section of the Design Lab
  • Conceptualize
    Completed the Conceptualize section of the Design Lab
  • Prototype
    Completed the Prototype section of the Design Lab
  • Test
    Completed the Test section of the Design Lab
  • Iterate
    Completed the Iterate section of the Design Lab
  • Pitch
    Completed the Pitch section of the Design Lab
The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.