ALNourish

Kicking the M out of Malnourish

We leverage biology and technology to help you grow the delicious, sustainable and scalable superfood - Algae right inside your homes.

Use Case

We aim to add value to both rural and urban dwellers. A user can leverage the self regenerating algae growth model consisting of our custom growth media and our in-app ComputerVision monitoring system. Post purchasing a 2$ starter kit, all the user needs is a transparent water container to start one algae mini farm that is harvested every 20 days. This nutrient-rich produce can be personally consumed through delicious recipes and the excess can be sold commercially. Further, a user can subscribe to our refill kits consisting of our media and potentially have an endless supply from the mini farm. The modular nature of mini farms provides unprecedented scalability through vertical stacking of layers of water containers maximizing value and yield from even a small area footprint

Potential

Spirulina, has numerous benefits, but why isn’t it already being consumed? Lack of awareness as an everyday food source and its cost. Why? Spirulina (though best freshly consumed) contains moisture making it perishable. The post harvest processing elevates its cost. Thus, we removed the third-party middle men and empower everyday consumers to grow their own Spirulina. Our 2$ Kit consisting of specially formulated growth media and the tracking app results in a food source complete with delicious recipes, a business opportunity and an in-home air purifier. It has potential to sustain, develop and transform a user’s life. In this world where less is more, ALNourish will be cost effective and accessible to all stratas of society, giving rise to a new era of equality in the food industry.

Business Case

The proposed business model is product as well as service centric. Our go-to-market strategy hinges on a two pronged approach - Making algae mainstream through personal production and achieve mass-scale growth through commercial growth kits, reducing the absolute dependency on food grains. We aim to deduce profits through the sale of starter kits, buffer medium repurchase through refill kits (subscription style model) and a fee on marketplace transactions. Further to achieve volume, we aim to partner with global NGOs, Governments and MNCs to proliferate commercial kits to every corner of the globe.Eventually the revenue gained from the above streams can be used to establish a health and wellness brand focussed on algae-incorporated everyday food articles for the average millennials.

Objectives:

  1. Integrating a fundamentally natural solution i.e. algae into our lives through systematic public education.
  2. Empowering people through community driven initiatives, revolutionizing the global food system, reducing the heavy dependence on grains.

Team AlNourish

New Delhi, India

Our Team

Facts About Spirulina / Published May 4, 2018 by Srijan Jain

Facts About Spirulina

AlNourish Concept Video / Published May 4, 2018 by Srijan Jain

AlNourish Concept Video

https://youtu.be/AKbcTQT8uVc

After months of research and hardwork, we are proud to release our concept video.

Field Testing! / Published April 29, 2018 by Ackshay Jain

Field Testing!

The ALNourish team got the opportunity to interact with children belonging to rural areas today. The children were educated about the initiative, its relevance and the numerous health benefits of Algae as a nutritious, sustainable and scalable food source.
Further, a hands-on demonstration of the ALNourish all-in-one growth kit, active algae cultures and the supporting application platform was arranged for the enthusiastic audience.
The interaction proved to be a rewarding experience with the team giving away the very first starter kits to empower the children to start their personal Spirulina cultures, right inside their homes.

ALNourish remains committed to making algae consumption mainstream and eliminating hunger and malnourishment from the lives of the underprivileged.

Our WebApp is now LIVE! / Published April 26, 2018 by Ackshay Jain

Our WebApp is now LIVE!

https://www.alnourish.com

We're proud to release the public beta of our online application platform alnourish.com today. Our application helps you to constantly monitor and conveniently fine-tune their algae culture and its pH levels by leveraging Computer Vision technology to interact with the universal pH paper (also included in the kit) thus eliminating the need for expensive and complex sensors, making our product accessible to not just enthusiasts but rather to all stratas of the society, especially those who need it the most, across the globe.Further our platform allows you to integrate the harvested culture into their diets and daily nutrition through The ALNourish Kitchen - which provides a number of delicious recipes that allows one to consume this superfood as a part of everyday eatables, making food more nutritious and abundant. Our future vision is to develop an online localized marketplace as a part of our platform that can connect Spirulina producers to consumers and enterprises, thus allowing more and more people to reap the benefits of Spirulina consumption while allowing enthusiasts and producers to expand their household Spirulina farms beyond personal consumption, allowing them to recover the initial cost and turn a monetary profit, right from their first harvest.

Recipe #4 - Spirulina Chocolates / Published April 26, 2018 by Ackshay Jain

Recipe #4 - Spirulina Chocolates

Remove that guilt trip after devouring your favorite dessert. All the way from ALnourish kitchen - Spirulina Chocolates.
Who said chocolates very supposed to be uhealthy anyway?

Our Mission

AlNourish is an initiative focused on leveraging biology and technology to help you grow the delicious superfood - Algae right inside your homes, at minimal cost and effort, and integrate it into the human food cycle, changing the way the we eat, using algae as a nutritious, sustainable and scalable food source.

Our Background

ALNourish is an initiative by five engineering undergraduates who are deeply concerned about the widely overlooked issue of food sustainability, or the lack thereof. Be it the malnourished kid in the poorest regions of the world or the average working millennial who wants fresh food for himself and his family, we strive to empower all and change the way we eat, using algae as a nutritious, sustainable and scalable food source. To Know more about the team - https://www.alnourish.com/team/

Facts About Spirulina / Published May 4, 2018 by Srijan Jain

Facts About Spirulina

AlNourish Concept Video / Published May 4, 2018 by Srijan Jain

AlNourish Concept Video

https://youtu.be/AKbcTQT8uVc

After months of research and hardwork, we are proud to release our concept video.

Field Testing! / Published April 29, 2018 by Ackshay Jain

Field Testing!

The ALNourish team got the opportunity to interact with children belonging to rural areas today. The children were educated about the initiative, its relevance and the numerous health benefits of Algae as a nutritious, sustainable and scalable food source.
Further, a hands-on demonstration of the ALNourish all-in-one growth kit, active algae cultures and the supporting application platform was arranged for the enthusiastic audience.
The interaction proved to be a rewarding experience with the team giving away the very first starter kits to empower the children to start their personal Spirulina cultures, right inside their homes.

ALNourish remains committed to making algae consumption mainstream and eliminating hunger and malnourishment from the lives of the underprivileged.

Our WebApp is now LIVE! / Published April 26, 2018 by Ackshay Jain

Our WebApp is now LIVE!

https://www.alnourish.com

We're proud to release the public beta of our online application platform alnourish.com today. Our application helps you to constantly monitor and conveniently fine-tune their algae culture and its pH levels by leveraging Computer Vision technology to interact with the universal pH paper (also included in the kit) thus eliminating the need for expensive and complex sensors, making our product accessible to not just enthusiasts but rather to all stratas of the society, especially those who need it the most, across the globe.Further our platform allows you to integrate the harvested culture into their diets and daily nutrition through The ALNourish Kitchen - which provides a number of delicious recipes that allows one to consume this superfood as a part of everyday eatables, making food more nutritious and abundant. Our future vision is to develop an online localized marketplace as a part of our platform that can connect Spirulina producers to consumers and enterprises, thus allowing more and more people to reap the benefits of Spirulina consumption while allowing enthusiasts and producers to expand their household Spirulina farms beyond personal consumption, allowing them to recover the initial cost and turn a monetary profit, right from their first harvest.

Recipe #4 - Spirulina Chocolates / Published April 26, 2018 by Ackshay Jain

Recipe #4 - Spirulina Chocolates

Remove that guilt trip after devouring your favorite dessert. All the way from ALnourish kitchen - Spirulina Chocolates.
Who said chocolates very supposed to be uhealthy anyway?

Our Team

Our Mission

AlNourish is an initiative focused on leveraging biology and technology to help you grow the delicious superfood - Algae right inside your homes, at minimal cost and effort, ...Read More

Our Background

ALNourish is an initiative by five engineering undergraduates who are deeply concerned about the widely overlooked issue of food sustainability, or the lack thereof. Be it the malnourished ...Read More

Our Badges

  • Power Team
    Your team has at least three members
  • Design Lab Experts
    Attended at least one of the weekly TFF Design Lab “office hours” sessions.
  • We Famous
    Your project has been covered by your university or other media outlet
  • Get #Social
    Created team Facebook or Twitter page and attached to team page
  • Fan Club
    You have 100 likes or followers on your team Facebook or Twitter
  • Interior Architect
    Posted three pictures of your team workspace
  • Idea Parkers
    Shared a picture of your teams unique “idea parking”
  • Global Foodies
    Posted three facts about global food issues learned in the Explore mode
  • Insight + Insight + Insight
    Shared three new insights your team formulated in the Define mode
  • On Time, On Target
    Shared your Design Statement created during the Define mode
  • Post-it Fiends
    Shared pics of the chaos of the post-it filled Ideate work mode
  • Brain Food
    In the Ideate intro video, Richard shares an important tip while eating an apple. Share a team-apple-eating pic!
  • Expert Input
    Shared three pieces of expert feedback on your concept
  • GIF Masters
    Shared a GIF of the prototype building frenzy
  • Live Testing
    Shared a video of a user testing your concept
  • Way To Go
    Shared a picture of your plan for iterating your project
  • Etch-A-Sketch
    Shared your logo sketching session on your team blog
  • WE DID IT!!
    Submitted Final Pitch, including videos and concept details
  • Introduction
    Completed the Introduction section of the Design Lab
  • Explore
    Completed the Explore section of the Design Lab
  • Define
    Completed the Define section of the Design Lab
  • Ideate
    Completed the Ideate section of the Design Lab
  • Conceptualize
    Completed the Conceptualize section of the Design Lab
  • Prototype
    Completed the Prototype section of the Design Lab
  • Test
    Completed the Test section of the Design Lab
  • Iterate
    Completed the Iterate section of the Design Lab
  • Pitch
    Completed the Pitch section of the Design Lab
The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.