IZagro - Easy agronomic information on our hand

Empower farmers with info. to help than make better decision and connections.

We provide info about agri-inputs that farmers need to control pests and give tec-information to empowering better choice and market access

Use Case

Launched in 2016 to help farmers and technicians create an MVP of a digital catalog and we began to join and work in a picture bank of the principal pampas, diseases and weeds of Brazil. Today we have evolved and we already have 35,000 users in Brazil and Latin America. We have a compendium of the main products and images of the main problems faced by farmers. We have recently created a budget tool, where the user can improve their access to the market.In the near future we are launching a tool that will connect agronomos with farmers

Potential

95% of the world's famers, are small holders and family farmers. There is a big lack of technical information for these farmers to use the best agricultural practices and to improve their productivities. IZagro is a tool that uses the scale gains that the Internet provides to bring technical information to these small producers and connect them with agronomists and the best technologies produced by the industry.

Business Case

We are a free APP to the farmers, so we already have 35,000 users. Our clients are AGindustries and AG retaillers that want to connect with this farmers

Objectives:

  1. Active 100,000 users in Brazil and start working in other countries that we can collaborate with technologies of tropical agriculture.
  2. Create a tool that connects farmers with agronomists and allows a gain of scale that every 30 to 50 farmers can have an agronomist
  3. Have more than 200 retailler or ag industries using IZagro as a tool of marketing and connection

Team IZagro

Franca, Brazil

Our Team

TV Report / Published May 2, 2018 by Murilo Bettarello

TV Report

https://globoplay.globo.com/v/6701404/

a TV report about IZAGRO

Publish in Agrishow / Published May 2, 2018 by Murilo Bettarello

Publish in Agrishow

https://business.facebook.com/IZagroapp/?hc_ref=ARQ-BkQZplW5Ny_SShqWmc_fdGmSM5SChLVpKKmJ2D2ybGGXIjGDsl79aFfVuNUExLI&fref=nf

A TV report in the biggest Agriculture fair in Brazil

Publish in Agrishow / Published May 2, 2018 by Murilo Bettarello

Publish in Agrishow

https://business.facebook.com/IZagroapp/?hc_ref=ARQ-BkQZplW5Ny_SShqWmc_fdGmSM5SChLVpKKmJ2D2ybGGXIjGDsl79aFfVuNUExLI&fref=nf

A TV report in the biggest Agriculture fair in Brazil

Izagro animations in portuguese / Published May 2, 2018 by Murilo Bettarello

Izagro animations in portuguese

https://youtu.be/p126scR3t0Q

Novidade! Orçamento de Variedades na IZagro / Published May 1, 2018 by Murilo Bettarello

Novidade! Orçamento de Variedades na IZagro

Nós da equipe IZagro, valorizamos este fantástico trabalho desenvolvido por pessoas em todo campo e queremos ajuda-los cada vez mais a produzir e economizar tempo.

Para ajuda-los na produção e levar mais informações para o campo, fizemos parcerias com empresas de sementes como Germipasto (pastagens), Blueseeds (tomate) e Coodetec (Soja), e agora você usuário pode consultar informações importantes das principais características, regiões, resistência a pragas e doenças, densidade de plantio para as diferentes variedades destas empresas. Um catálogo em sua Mão! Consulte e se tiver alguma sugestão sobre estas novas funções compartilhe conosco!

Para ajuda-lo a economizar tempo, estamos iniciando um protótipo na solicitação de orçamento destas variedades parceiras. Assim você usuário ao invés de fazer diversas ligações, pode em um simples clique solicitar orçamento das variedades disponíveis em nosso sistema. É o IZagro valorizando o tempo do agricultor.

Agradeço todo apoio que nos deram até aqui e continuem colaborando com nossa comunidade, enviando fotos e sugestões de melhoria.

Nos vemos pelo campo.

Abraço

Eng. Agrônomo Murilo Martins F. Bettarello

Our Mission

We are a union between agronomist and engineers that use agronomic knowlegde and internet/technology to empower and help farmers make better decisions and have bigger access to the market.

Our Background

As a agronomist i work with technical assistance to help farmers in Brazil, Lat. America and also countries in Africa. I realize that agronomic knowledge is very important to improve farmers live, but like doctors, there is not enough agronomist to help farmers around the world. So we Build Izagro, a mobile APP that already have more than 35.000 users and help farmers make better decision and connect than to the market.

TV Report / Published May 2, 2018 by Murilo Bettarello

TV Report

https://globoplay.globo.com/v/6701404/

a TV report about IZAGRO

Publish in Agrishow / Published May 2, 2018 by Murilo Bettarello

Publish in Agrishow

https://business.facebook.com/IZagroapp/?hc_ref=ARQ-BkQZplW5Ny_SShqWmc_fdGmSM5SChLVpKKmJ2D2ybGGXIjGDsl79aFfVuNUExLI&fref=nf

A TV report in the biggest Agriculture fair in Brazil

Publish in Agrishow / Published May 2, 2018 by Murilo Bettarello

Publish in Agrishow

https://business.facebook.com/IZagroapp/?hc_ref=ARQ-BkQZplW5Ny_SShqWmc_fdGmSM5SChLVpKKmJ2D2ybGGXIjGDsl79aFfVuNUExLI&fref=nf

A TV report in the biggest Agriculture fair in Brazil

Izagro animations in portuguese / Published May 2, 2018 by Murilo Bettarello

Izagro animations in portuguese

https://youtu.be/p126scR3t0Q

Novidade! Orçamento de Variedades na IZagro / Published May 1, 2018 by Murilo Bettarello

Novidade! Orçamento de Variedades na IZagro

Nós da equipe IZagro, valorizamos este fantástico trabalho desenvolvido por pessoas em todo campo e queremos ajuda-los cada vez mais a produzir e economizar tempo.

Para ajuda-los na produção e levar mais informações para o campo, fizemos parcerias com empresas de sementes como Germipasto (pastagens), Blueseeds (tomate) e Coodetec (Soja), e agora você usuário pode consultar informações importantes das principais características, regiões, resistência a pragas e doenças, densidade de plantio para as diferentes variedades destas empresas. Um catálogo em sua Mão! Consulte e se tiver alguma sugestão sobre estas novas funções compartilhe conosco!

Para ajuda-lo a economizar tempo, estamos iniciando um protótipo na solicitação de orçamento destas variedades parceiras. Assim você usuário ao invés de fazer diversas ligações, pode em um simples clique solicitar orçamento das variedades disponíveis em nosso sistema. É o IZagro valorizando o tempo do agricultor.

Agradeço todo apoio que nos deram até aqui e continuem colaborando com nossa comunidade, enviando fotos e sugestões de melhoria.

Nos vemos pelo campo.

Abraço

Eng. Agrônomo Murilo Martins F. Bettarello

Our Team

Our Mission

We are a union between agronomist and engineers that use agronomic knowlegde and internet/technology to empower and help farmers make better decisions and have bigger access to the ...Read More

Our Background

As a agronomist i work with technical assistance to help farmers in Brazil, Lat. America and also countries in Africa. I realize that agronomic knowledge is very important ...Read More

Our Badges

  • Power Team
    Your team has at least three members
  • Design Lab Experts
    Attended at least one of the weekly TFF Design Lab “office hours” sessions.
  • We Famous
    Your project has been covered by your university or other media outlet
  • Get #Social
    Created team Facebook or Twitter page and attached to team page
  • Fan Club
    You have 100 likes or followers on your team Facebook or Twitter
  • Interior Architect
    Posted three pictures of your team workspace
  • Idea Parkers
    Shared a picture of your teams unique “idea parking”
  • Global Foodies
    Posted three facts about global food issues learned in the Explore mode
  • Insight + Insight + Insight
    Shared three new insights your team formulated in the Define mode
  • On Time, On Target
    Shared your Design Statement created during the Define mode
  • Post-it Fiends
    Shared pics of the chaos of the post-it filled Ideate work mode
  • Brain Food
    In the Ideate intro video, Richard shares an important tip while eating an apple. Share a team-apple-eating pic!
  • Expert Input
    Shared three pieces of expert feedback on your concept
  • GIF Masters
    Shared a GIF of the prototype building frenzy
  • Live Testing
    Shared a video of a user testing your concept
  • Way To Go
    Shared a picture of your plan for iterating your project
  • Etch-A-Sketch
    Shared your logo sketching session on your team blog
  • WE DID IT!!
    Submitted Final Pitch, including videos and concept details
  • Introduction
    Completed the Introduction section of the Design Lab
  • Explore
    Completed the Explore section of the Design Lab
  • Define
    Completed the Define section of the Design Lab
  • Ideate
    Completed the Ideate section of the Design Lab
  • Conceptualize
    Completed the Conceptualize section of the Design Lab
  • Prototype
    Completed the Prototype section of the Design Lab
  • Test
    Completed the Test section of the Design Lab
  • Iterate
    Completed the Iterate section of the Design Lab
  • Pitch
    Completed the Pitch section of the Design Lab
The information contained here represents student project ideas developed as the result of brainstorming activities during Round 1 of the TFF Challenge. It does not represent any final business plans or commercial products.